{"product_id":"50-qt-bison-cooler","title":"50 Qt. Bison Cooler (GEN2)","description":"\u003ch2\u003e50 Quart Bison All-Purpose Cooler\u003c\/h2\u003e\n\u003cp\u003eYou don’t want a fragile toolbox, a wimpy pickup truck, or delicate work boots, so why would you settle for an everyday cooler that can’t handle your lifestyle? Whether you’re looking for a hunting cooler, a fishing cooler, a camping cooler, a tailgating cooler, or a boating cooler, you need a rotomolded ice chest that keeps things cold (Duh!) and that tolerates a little bit of banging around (on the UTV, in the boat, in the back of the truck, at the campsite, and -- let’s be honest -- in your garage).\u003c\/p\u003e\n\u003cp\u003eBison’s 50 qt. cooler doesn’t require “gentle hands” when loading or unloading, doesn’t need new ice every couple of hours, and doesn’t come from a manufacturing plant overseas. You shouldn’t have to buy a premium rotomolded cooler made anywhere other than in the United States.\u003c\/p\u003e","brand":"Bison Coolers","offers":[{"title":"Red","offer_id":14586702463031,"sku":"500205","price":329.0,"currency_code":"USD","in_stock":true},{"title":"Olive","offer_id":14586702495799,"sku":"500204","price":329.0,"currency_code":"USD","in_stock":true},{"title":"Gray","offer_id":14586702528567,"sku":"500203","price":329.0,"currency_code":"USD","in_stock":true},{"title":"Tan","offer_id":14586702561335,"sku":"500202","price":329.0,"currency_code":"USD","in_stock":true},{"title":"White","offer_id":14586702594103,"sku":"500201","price":329.0,"currency_code":"USD","in_stock":true},{"title":"Blue","offer_id":14586702692407,"sku":"500206","price":329.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0095\/2834\/4631\/products\/50_QT_Bison_Coolers_White_Front_600x_a6fb27bb-fe72-4492-ad75-81f3a446e392.png?v=1565723354","url":"https:\/\/bison-coolers-dev.myshopify.com\/products\/50-qt-bison-cooler","provider":"Bison Coolers Dev","version":"1.0","type":"link"}